Strategic specialist in recruitment and marketing …

Samantha studied Leisure Management in Rotterdam, followed that up later with an MBA module in Business Development, and now studies Psychology in her spare time. She began her career as a recruiter and soon discovered that finding the right applicant was not nearly as rewarding as finding and telling an employer’s honest and authentic story. After that, the right applicant will come on their own.

Relaxation? That’s not really Samantha’s thing. She likes hiking instead – preferably a ten-day hiking trip in her free time.

… who helps organizations attract the right people

Samantha helps organizations develop and communicate their brand in the jobs market, always with a strong promise and clear expectations. Because, as she says, it’s better to attract one new colleague who really fits in than ten people who’ll fly the coop in a year. Or worse: who stick around even though they don’t really feel any connection to the company.